Midterm - Research Paper

My research paper is basically going to be about the fact that advertising and main stream media runs this world. They control how people in today's world make their individual decisions. Advertisements tell people what kind of "new fads" are out, as well as all the new trends. They also tend to try and sell a new way of life.

People get sucked into advertisements because they make it seem like the advertisement is truly reaching out to each individual person and telling that person that in order to make their own life easier and better, they need to buy the product or service. Main stream media plays a big role in the advertising world because it can advance the advertisements through the media in itself. For example, the media can show the glamorous lifestyle of a celebrity and that they own certain shoes. The media would make it seem that in order to be like the celebrity and have a glamorous life, people would have to buy those shoes.

As sources, I would use different types of magazines, online articles, and psychological studies on peoples reaction to advertising. Most of my sources are easily found online, or a library. I will use examples of advertisements and the role that the media plays in it from the magazines, and the articles. I will use the data from the psychological studies to give better ideas of the information presented at hand.